Tag: Partners

How Brands Split With Celebrity Partners

How Brands Split With Celebrity Partners

[ad_1] Adidas AG this week became the largest brand to end a partnership with Kanye West after anti-Semitic outbursts from the rap artist and designer. Adidas said it cut ties with Mr. West, who goes by Ye, at considerable cost to its own business because his recent comments and actions had been “unacceptable, hateful and […]

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