[ad_1] Marketers are often running digital ads on websites that provide relatively low returns on their investment but generate comparatively high carbon emissions, a new study said. Roughly 15% of ad spending in the study went to so-called made-for-advertising websites, which crowd the screen with ads and low-quality content, according to the companies behind the […]
Read More
[ad_1] Chief marketing officers are spending more time, and increasingly spending money, to build a different kind of brand: their own. Eighty percent of marketing executives say they are actively developing their own brands, with more than half of that group planning to invest more time and resources, according to a survey of 186 executives […]
Read More
[ad_1] Business Earnings Chinese social-media giant plans to distribute food-delivery company’s shares as special dividend to Tencent shareholders [ad_2] Source link Source link
Read More
[ad_1] WSJ News Exclusive Media & Marketing Advertisers are concerned about a flurry of executive departures at Twitter and new owner Elon Musk’s plans for content moderation [ad_2] Source link Source link
Read More
[ad_1] In a series of tweets, he wrote the social-media company needs to pay the bills without relying on advertisers [ad_2] Source link Source link
Read More
[ad_1] A week of earnings by big technology companies has been a rout for investors, as recession fears and the strong dollar hit businesses that were thought to be more resilient. And these industry giants warn more pain is ahead. “It’s just hard to see any points of good news on the horizon,” Intel Corp. […]
Read More
We have detected that you are using extensions to block ads. Please support us by disabling these ads blocker.
